As Marketing Director for Giving Tree Dispensary, I led strategy and execution for three cannabis brands: Giving Tree, Kindred Cannabis, and Katatonic. I developed full brand identities, including logos, packaging, messaging, and digital assets, ensuring each brand had a distinct, compelling voice.

I also designed and maintained websites for all three brands, optimizing them for performance and user experience. In addition, I managed marketing analytics to track engagement and guide strategic decisions. This role allowed me to combine creative direction with data-driven leadership to drive growth across multiple brands.

Website: www.givingtreedispensary.com